The backbone of the India’s socio-economic development is the Micro, Small and Medium Enterprises (MSMEs) sector. These growth accelerators are responsible for about 30% of the country’s gross domestic product (GDP).
This is why Network18 and WhatsApp have launched a nationwide initiative to honor and boost micro and small businesses across the country. These motivating stories showcase and celebrate the solopreneurs of India who have successfully built their businesses by harnessing the potential of digitization using WhatsApp Business App. With more than half of the MSMEs operating out of rural India, digitization can be hard to incorporate for new entrepreneurs. WhatsApp Business App was able to bridge this gap by creating an interface that is universal and easy to use. The diverse features offered have been created keeping the requirement of the micro, small and medium business and their clients in mind.
The entrepreneurs share their own journeys of how they turned their ideas into successful businesses using the
WhatsApp Business App.
If you would like to know more about how you can harness the power of digital to take your business to the next level,